The Entrepreneurial Side of Business
More and more, companies are looking for people who not only understand their own academic discipline but also have a basic understanding of business and entrepreneurship. Strange? Not at all! All sorts of business start with an idea, be it in arts, communication, design, food, gaming, health care, life science, mobility... But in order to be viable some basic elements must be in place like (product) development, communication, management, persuasion, financing and also selling.
This track comprises of four courses in which students learn about different aspects of business and entrepreneurship. Entrepreneurship has become an essential topic in any curriculum not just an economics or business curriculum. Throughout the years we have hosted (international) students with a background in technical engineering, medicine, biomedical science, law, arts etc... Each of them coming to Utrecht University realizing that the entrepreneurial mindset and skills will benefit them in their future careers.
His special track consists of:
1. Entrepreneurship: Theory and Practice
2. Strategic Entrepreneurship
3. Social Entrepreneurship
4. Entrepreneurial Marketing.
This four week track will get you up to date with some of the essentials. For more information on the separate courses please take a look at their respective course descriptions.
Course director
Drs. Peter O. van der Meer
Target audience
Students in the final phase of their bachelor/ undergraduate studies.
Course aim
Next to the individual course aims, the full track offers students an insight in the developing fields of business and entrepreneurship.
Study load
Four hours per day (at least). The course starts at 10AM and there will be a break at 12AM. After class students are expected to prepare assignments for the next day and work on a group projects.
Costs
Course fee
€ 1600
Housing fee
€ 650
Housing through Utrecht Summer School
For more information click "LINK TO ORIGINAL" below
This opportunity has expired. It was originally published here:
https://www.utrechtsummerschool.nl/courses/tracks/business/the-entrepreneurial-side-of-business