Funding Competition: MyWorld Collaborative Research & Development, 2022, UK

Publish Date: May 08, 2022

Deadline: Jun 01, 2022

Innovate UK, part of UK Research and Innovation, has delivered the “MyWorld Collaborative Research & Development” funding competition on behalf of MyWorld, a project funded by the UKRI Strength in Places Fund. It builds on the West of England’s strengths in creative media production, technology and research.
The aim of this competition is to help the UK to grow and maintain a position as an international leader in advanced media production. MyWorld is combining research excellence, industrial stakeholders and a history of collaboration in the Bristol and Bath region.
MyWorld is a 5 year programme that presents opportunities to create, deliver and understand experiences in creative technology, driving forward the future of media in the UK and beyond.

Your project must focus on screen based and immersive technologies within the creative sector industries.

  • Creating experiences: How acquisition, production and delivery relate to narrative, aesthetic and content type in modulating experience, leading to new intelligent acquisition and production methods that facilitate immersion.
  • Delivering experiences: Platforms, network technology and representations that support new forms of content delivery and interactivity, delivery processes that ensure the preservation of immersive properties during transmission.
  • Measuring experiences: Perceptually robust means of assessing media quality and immersion that inform creative practice and editorial decision making and that differentiate the impacts of technology and narrative.

Funding Information
Your project’s total grant funding request must be between £100,000 and £200,000.

Eligibility Criteria
Your project must:

  • have a total grant funding request of between £100,000 and £200,000
  • start by 1 January 2023
  • end by 31 December 2024
  • last between 12 and 24 months
  • carry out all of its project work in the UK
  • intend to exploit the results from or in the West of England area
  • To lead a project your organisation must:
  • be a UK registered business of any size, not for profit or charity
  • collaborate with other UK registered organisations
  • intend to exploit the results from or in the West of England area
  • Academic institutions cannot lead but can be a collaborative partner.
  • The lead organisation may be based outside of the West of England area. Justification must be made in your application as to why the project could not be led by an organisation from the West of England area.
  • The lead organisation must collaborate with at least one research organisation or research and technology organisation in the West of England area.

For more information click "LINK TO ORIGINAL" below.  

Further Official Information

Link to Original

Similar Opportunities


Creative Industries




Opportunity Types



Eligible Countries


Host Countries

United Kingdom