Introduction
This Summer Course is addressed to graduates in fashion design and marketing who want to improve their knowledge of fashion products to go into the professional industry. Salespeople, and sales and retail managers, interested in going more deeply into the field of fashion products to enhance their skills and stand out from other professionals.
Creatives from different fields (graphic, interior, or product design) are attracted by the fashion system and the functioning of the collection and interested in broadening and specializing the proposals to be given to their clients. Product, production, and logistics managers, and sales planners, who want to attain a wider vision of fashion and comprehend the creation of collections adapting them to trends and markets at the same time. Visual managers and agencies looking for a broadening of their product strategic visual, its movement in stores, and its adaptation to the needs that users have.
Student Profile
This course is addressed to graduates in fashion design and marketing who want to improve their knowledge of fashion products to go into the professional industry. Salespeople, and sales and retail managers, interested in going more deeply into the field of fashion products to enhance their skills and stand out from other professionals.
Creatives from different fields (graphic, interior, or product design) are attracted by the fashion system and the functioning of the collection and are interested in broadening and specializing the proposals to be given to their clients. Product, production, and logistics managers, and sales planners, who want to attain a wider vision of fashion and comprehend the creation of collections adapting them to trends and markets at the same time. Visual managers and agencies looking for a broadening of their product strategic visual, its movement in stores, and its adaptation to the needs that users have.
Admissions
Before beginning the admission process, you must check that you meet the requirements, and then follow the admission procedure carefully.
Each category of course has different admission processes and requires different lengths of time and documents.
Support for the whole admission process is provided by an Admission Advisor, who will give you access to the reserved area, where you can download, fill out and send your application.
Registration and enrollment
Interview: The first step consists of an admission interview that can be carried out at our headquarters or, if you reside outside the chosen city, online. Once all your doubts have been clarified, the admission process will continue
Application: After you have chosen the course according to your needs and in order to become an IED student, fill out and sign the enrollment application and the regulations that your academic advisor will send you and send them along with the documents requested in the course registration process.
Registration. You will then be able to reserve your place at the IED and complete the enrollment process by paying the enrollment fee.
After the enrollment
Enrollment ends with the payment of the course fee according to the fees of the academic year of enrollment and the deadlines established by the regulations.
Methodology
The development of the didactic sessions, modules, and exercises of this intensive course mean imitating the process and the professional management of a fashion project. In this way, the course is divided into different types of educational sessions:
Theoretical lectures: provide updated professional information as well as the knowledge bases to meet the proposed projects during the course. In addition, the course offers a bibliography and appendices with additional readings.
Experimental classes: case studies. To analyze and deepen into the experiences made by companies in the sector forms fundamental learning. It is not about imitating strategies of other companies, but analyzing its fundamentals, applications, impact, market, etc., to extract sufficient information and analysis to enable us to face our challenges with confidence and knowledge.
Projects: The purpose of every professional course of the school is the final development of professional projects, therefore, throughout the course performance various practice exercises are included, which show that the path of the course is developed maintaining the "work in progress" dynamic. These exercises are an important first contact with real cases that can be found in the professional world.
Workshops: some highly practical subjects are developed imitating workshop sessions, so fundamentals are put into practice, such as well-planned teamwork observing a specific briefing for each session.
Professional talks: the educational curriculum of the course is completed with the presence of professional talks, which put students in contact with professionals from relevant in-sector companies. This is certainly a unique opportunity to learn and network with professionals from different fields of fashion.
Objectives
Learn to develop a collection strategy, pointing to markets while being creative. Know and use the necessary tools to implement a product strategy in tune with target and brand positioning; an integral project for a fashion product where the priority will be to define a brand style to set a stand-out position in the market.
Build a collection, its structure, extent, and profundity, through sales, competence, and trends analysis to develop an optimal collection considering final value, time, and costs.
Develop the processes of collections, purchases, providers management, and product logistics. Understand the intervention degree of each actor (design, product, commercialization, and communication) to obtain a successful collection. Qualify students to face real situations in the field of fashion coherently and with a professional attitude.
Earliest Start Date: Jul 2022
Tuition Fees: EUR 1,900
For further information, please click the "LINK TO ORIGINAL" button below.